Is your business sucking the life out of you? What are your goals for 2014 as a small business owner? There is something about the comfort of an old t-shirt as p.js or a nice pair of warm socks that keeps you turning back for things of comfort. I guess the same can be said … Continue reading KickStart Your Small Business in 2014
Tag: vision
Who do we intend to be? Why are we here? What’s the point?
The first question businesses often face when creating their vision or strategic direction is that of what are we going to sell or business model? Perhaps more important questions according to Tom Peter's latest book, The Little BIG Things are "who do we intend to be? Why are we here? What's the point?" Customers and employees … Continue reading Who do we intend to be? Why are we here? What’s the point?
Start with the vision
I have been working with a client over the past few months and we have been going back and forth with marketing strategy and in the end we have had to come back full circle to what is their vision. It has made me ask many questions. Here are a list of strategic questions you … Continue reading Start with the vision