Your personal brand Vs your company


I was speaking with a client the other day and he suggested I need to separate  me Dan the person,  from MacInnis Marketing the brand. This statement got me thinking. Is this advisable or even possible when you are a small business delivering a service? The personality of the brand MacInnis Marketing is all tied … Continue reading Your personal brand Vs your company

10 top must have tools for small business marketing (most are free!)


Small businesses often don't have a lot of money to spend on marketing activities so here are my top 10 suggestions for stretching that budget to get the best ROI. Most are free! 1. Use a word press platform for your website. Why, because it is free, and it is already search engine friendly. Over … Continue reading 10 top must have tools for small business marketing (most are free!)

Cease the opportunity with convergence of communication and conversational tools.


Listen to this blog as a podcast. The tools are accessible Now you can download podcasts on your ipod. You can read e-books on your Kindle. What is next! All of these technologies are converging and there is never been a better time to explore communication and conversation devices. Some of the geeks might be … Continue reading Cease the opportunity with convergence of communication and conversational tools.

Twitter – best tips and tools for small business


I have seen some great tips on how to use twitter for business in the last few days. Most of my friends still use it for social networking with one another. This is a truly awesome tool for educating yourself in areas that you are interested in and connecting yourself with experts in that area. … Continue reading Twitter – best tips and tools for small business