Fun is the core of a successful business.


"Fun is at the core of the way I like to do business and it has been the key to everything I’ve done from the outset. More than any other element, fun is the secret of Virgin’s success." —Richard Branson, CEO of Virgin What is your culture like? More than  any other element I believe … Continue reading Fun is the core of a successful business.

Fragmentation of traditional media channels – a real opportunity for small business


Fragmentation. As consumers seem to start abandoning traditional media channels opting instead to customize their viewing via ipod, Internet tv, etc is there a real opportunity for small business to capitalise? I think so. Eric Tsai in his blog 3 Ways to Capitalize on the Destruction of Traditional Media and Embrace Social Media is on … Continue reading Fragmentation of traditional media channels – a real opportunity for small business