Does your website get found in online search?


Here is some great information from GrowthPanel on how to determine if your website content meets your potential customer needs Search marketing is about gaining visibility on search engines when users search for terms that relate to your product/service/organization. For most companies, ranking highly in search results isn’t luck – it’s a result of solid effort … Continue reading Does your website get found in online search?

Are you lost about how to market your business online?


Is marketing online in the too hard basket? Well these days if you aren't online your business may as well be invisible. At MacInnis Marketing we have become Digital marketing gurus. We didn't start that way but over the past 5 years we have honed our skills because of the dramatic change in customer interactions … Continue reading Are you lost about how to market your business online?

Promoting your small business online. Five top tips and tools


As a small business, no doubt by now you are venturing into the online world in trying to promote your small business. No doubt you have heard about Pay-Per-Click, social media and other tools but promoting your business can be expensive and ineffective if you are not given the right advice. You can also spend … Continue reading Promoting your small business online. Five top tips and tools

Build a web presence, or be invisible


You have a choice to either create a web presence or be invisible. It is all about being online but more importantly being active and engaging customers. To do this effectively to need to manage your web presence. 1. You need to have a web presence that is easily found. This means knowing your target … Continue reading Build a web presence, or be invisible