Optimise your press release with SEO


Why do you want to optimise your press release? 1. It can rank highly in google and other search engines 2. This can increase links to your site and website visibility. Keys to remember in optimising your press release: 1. Identify the press release target audience and goal. This will help focus the key words. … Continue reading Optimise your press release with SEO

So how are you doing on getting found on the web?


There are some really great tools out there to help you monitor how you are going with your presence on the web. Here are some that I have found useful. 1. Google analytics - this once you set up the piece of code on each page of your site can be a great source of … Continue reading So how are you doing on getting found on the web?

How to create a u-tube video


I tried it and it is easy. Why not investigate creating your own video on u-tube?I did it with the web cam but with  a small outlay of a hand-held camera $250 and tripod $50 and some lighting  you could create  a really professional  way to demonstrate your product or expertise. Hubspot have some great … Continue reading How to create a u-tube video

Have you hired a marketing consultant as small business?


If you have I would love for you to fill out my survey and I will collate the results. Executive Summary from a My Yardstick Professional Satisfaction Report on Management consultants found the following results: For the year 2009, 74% of participating businesses were satisfied, 7% were dissatisfied and 19% were neither satisfied nor dissatisfied … Continue reading Have you hired a marketing consultant as small business?

Build a high performing team


Working with several GMs I have discovered some of the key issues I face is that of building a high performing management team. This process is not always straight forward and depends largely on the transparency of the individuals and the environment that the CEO or GM has created in allowing for candour in all … Continue reading Build a high performing team