“2103 the age of the customer” according to Forrester Research


Great work wins business, a great relationship keeps it. Customer centric is the backbone of MacInnis marketing. Being customer centric is centring on the needs and wants of your customer. Focusing on understanding their problems, concerns and wants, not yours! Customer centric marketing is the result of building a solid relationship built on listening not forcing, manipulating someone to … Continue reading “2103 the age of the customer” according to Forrester Research