As a customer centric marketer I am all for anything that helps me understand my customers. Personna mapping is creating a blueprint of your ideal customer. Their likes, their motivations, their problems etc. I have finally found a tool that helps you plot out a customer personna!
Mltcreative is a company that has a template called upclose and personna and it does just this!
Here is hubspots buyer personna powerpoint slides.
Buyer Personna’s Manifesto by Adele Revella
Strategic Service Design 