As an investment just like buying a home or car you need to do your homework. Your marketing will only ever be as good as your strategy and planning behind it. To help you make better marketing decisions I have put together a Marketing Objectives Mud Map. It is a diagram to help you consider some of the important elements when creating a marketing plan for your small business. Don’t panic, a marketing plan doesn’t need to be a 40 page document.
Here is a template to plan out your activities but step one is really getting the strategy right. We thought of you when we created the Small Business Marketing Planner Package. Take a look and when you are ready to invest in marketing we are here.