Jay Berkowitz from 10goldenrules he has some great Ideas for marketing on the Internet and these include:
- Maximize web site traffic by using Free Search Engine Optimization techniques
- Create a FREE Offer on your site to get leads
- Measure the cost to acquire a lead and a sale
- Learn from the competition by using Competitive Intelligence Tools
- Take advantage of FREE Internet products like Google Optimizer to improve conversion on your web site
- Generate greater awareness for your business or product by using Free or low cost Internet Press Releases
- Develop an eNewsletter
- Create a virtual internet sales force using Affiliate Marketing
- Build your company’s position on high traffic Social Media
- Cut out the middle man by selling direct
Check out Jay’s podcast on itunes as it is a really great podcast 10goldenrules, full of great tips.
Strategic Service Design 
Thanks for the mention!
A copy of the slides are also available at:
http://presentations.tengoldenrules.com/charleston-american-marketing-association-event
Cool. Great stuff, really valuable content!